Airbnb Interior Design How-To: Tips, Styles & Designer Options

Airbnb interior design is about more than simply making a space look pretty — it’s about building an experience that’s memorable, inviting, and a true reflection of your property’s personality. Well-thought-out design can boost booking rates, enhance guest satisfaction, and encourage five-star reviews. And the best part? Thoughtful Airbnb decor can make all the difference in setting your property apart.

Whether you’re new to hosting or already managing multiple rentals, this guide will walk you through everything from design basics and popular styles to tips for hiring a professional Airbnb interior designer if you want expert guidance. Get ready to transform your Airbnb into the kind of space guests will never forget!

How to Interior Design an Airbnb

Creating a welcoming and memorable space can elevate your Airbnb's appeal, attract more bookings, and potentially increase your nightly rates. Here’s how to approach interior design for short-term rentals, step-by-step.

1. Identify Your Target Guest

The first step in designing an Airbnb is knowing who you want to attract. Identifying your ideal guests can influence everything from the furniture you choose to the amenities you include. 

For example, families may appreciate a kid-friendly setup with bunk beds, ample storage, and a comfortable common area, while digital nomads often look for practical workspace solutions and fast, reliable Wi-Fi. 

Consider these typical types of guests:

• Families: They tend to look for safe, spacious, and functional setups. Think of adding extra storage, a play area, or baby-proofed features.
• Couples: Romantic touches like cozy seating, soft lighting, and quality linens can set the mood for a memorable getaway.
• Business Travelers: Reliable high-speed WiFi, work desks, and charging stations cater to guests traveling for work.
• Groups of Friends: Social areas, ample seating, and convenient amenities appeal to larger groups looking for a fun, memorable stay.

2. Choose a Style That Reflects Your Property’s Location

Your property’s location should influence the best interior design style for your Airbnb. A well-chosen design can make the property feel more authentic, memorable, and even enhance the guest experience. 

For example:

• Urban apartments: Modern, minimalist, or industrial styles often work well in city settings, especially with metal and glass accents that highlight the urban vibe.
• Coastal homes: If your property is beachside, lean toward light and airy designs, with whites, blues, and sandy neutrals for a relaxed feel.
• Mountain retreats: Cabins and mountain properties tend to work well with rustic touches, warm tones, wood textures, and cozy elements like fireplaces or blankets.
• Desert getaways: For properties in the desert, opt for earthy tones, natural materials like wood and leather, and some Southwestern or bohemian flair.

It’s also worth considering what the local culture is like, and how you can incorporate it into your Airbnb decor. For example, a property in the Southwest might include Navajo-inspired textiles or pottery that reflects indigenous artistry, while an Airbnb in New England could feature classic colonial decor, with antique accents or nautical elements.

By aligning your Airbnb interior design with the location, you create a sense of place that immerses guests and can even improve your reviews by enhancing their overall experience.

3. Assess Whether a Themed Airbnb is the Right Move

A themed Airbnb can offer a unique guest experience, but it can also limit the versatility of the property. A location-based theme, such as surf culture near a beach or jazz decor in New Orleans, adds local flavor and can boost your marketing appeal. However, more niche themes, like movie-themed Airbnbs, can be polarizing if they don’t resonate broadly with guests. 

Ask yourself:

• Will this theme appeal to the majority of my target guests?
• Can the theme stay relevant over time, or will it feel outdated quickly?
• Does it add to the guest experience and make the property more memorable?

If the answer is yes to these questions, a theme might be a good choice. Just be mindful of creating a cohesive look that feels inviting rather than overwhelming. There’s no need to go overboard!

4. Gather Design Inspiration

Before making any purchases, spend time gathering design inspiration. 

Here are some useful ways to start:

• Create a Pinterest board: Pinterest is a great tool for collecting and organizing ideas based on colors, themes, and styles. If you end up hiring an Airbnb interior designer, you can share your Pinterest board with them to help them understand the style you’re going for.
• Check out other Airbnbs: If possible, check out nearby Airbnb properties to get an idea of local trends, popular amenities, and designs that others have implemented.
• Competitor research: Look at photos and reviews from local properties similar to yours. This can give you insights into what guests like and help you identify opportunities to differentiate your property.

What Is the Most Popular Style for Airbnb?

Selecting a design style for your Airbnb that resonates with a broad range of guests can be a challenge, but nailing your interior design will boost your property's appeal and enhance the guest experience. 

Certain interior styles are universally popular, known for creating inviting atmospheres that make guests feel right at home, whether in a bustling city or a peaceful countryside retreat. 

Here are a few of the top Airbnb design styles that guests are loving right now:

• Scandinavian Minimalism: Known for its simplicity, functionality, and emphasis on natural light, Scandinavian design offers a calming, clutter-free space. This style works particularly well in modern properties and appeals to guests looking for a refreshing, serene environment.

• Bohemian: Eclectic and vibrant, Boho style mixes patterns, colors, and textures for a laid-back vibe. It works well for urban settings and properties with artistic or creative themes.

• Modern Industrial: With exposed brick, metal accents, and an edgy vibe, industrial design suits city lofts or urban rentals and can appeal to younger travelers.

• Farmhouse Chic: Farmhouse chic incorporates rustic elements, natural wood, and vintage-inspired decor to create a cozy, inviting space. This style is ideal for countryside or small-town rentals.

• Mid-Century Modern: Mid-century pieces are characterized by clean lines, geometric shapes, and functionality. This design adds character to any space without overwhelming it, making it ideal for diverse property types.

How to Hire an Airbnb Interior Designer

Interior designing an Airbnb can be a challenge—especially if you’re new to the process. If you want to ensure a professional look and feel without getting bogged down in the details, hiring an interior designer who specializes in short-term rentals might be the right move! 

Here’s a step-by-step guide to finding the right Airbnb interior designer and understanding what to expect along the way:

1. Define Your Goals and Budget

Before reaching out to a designer, clarify your goals for the space. 

Ask yourself questions like:

• What kind of guests do you want to attract?
• Do you want the design to reflect the local culture or a particular style?
• What’s your overall budget, and do you have any flexibility for additional costs?

Defining these parameters will make it easier to find a designer who fits your vision and budget. Designers often offer a range of packages, and knowing your budget ahead of time helps narrow down your options.

2. Look for Designers with Short-Term Rental Experience

Interior designers who specialize in Airbnb or STR properties understand the nuances of designing for rental properties—creating spaces that are both visually appealing and durable for frequent use. 

Airbnb interior designers also know which features boost guest satisfaction and online reviews, such as comfortable bedding, workspaces, and stylish but easy-to-clean furniture. 

3. Consider an Airbnb Interior Design Package

Many interior designers now offer packages specifically tailored for short-term rentals. These packages typically cover the essentials, such as layout planning, furniture selection, decor recommendations, and styling tips, and they’re often at a fixed price, which helps with budgeting.

If you’re looking for a streamlined process with predictable costs, an Airbnb design package can be a smart choice.

Here’s what a typical Airbnb interior design package includes:

• Layout and floor plan suggestions: Designers optimize your space for guest comfort, whether that means placing a sofa for maximum TV viewability or ensuring bed placement provides optimal space.
• Furniture and decor selection: Designers source and recommend furniture, lighting, decor, and other items suited to your Airbnb’s style and target guest profile.
• Installation and staging: Some packages include installation services where the designer arranges furniture, decor, and other items in a cohesive way, so your listing is ready for professional photos and guests.

Pros of Airbnb Interior Design Packages:

• Fixed pricing: Package pricing is generally fixed, so you can budget without worrying about unexpected costs.
• Efficiency: With predefined selections, package deals often have faster turnaround times than custom projects.
• Less involvement required: Packages allow you to be hands-off, which is ideal if you’re busy managing other aspects of your rental.

Cons of Airbnb Interior Design Packages:

• Limited flexibility: Package designs can be more standardized and may not offer the same level of personalization as custom projects.
• Potential style limitations: Some packages may cater to popular trends that don’t align with your unique aesthetic.

5. Set Clear Expectations and Ask Key Questions

Before committing to a designer or package, set up an initial consultation to discuss your goals and expectations. 

Here are some key questions to ask a prospective vacation rental interior designer:

• What’s included in the package or service? Clarify what’s included and if there are any additional costs. For example, if furniture installation is not included, you may need to coordinate that separately.
• What is the timeline? Design timelines can vary widely based on complexity. Ask for an estimated timeline, especially if you have an opening date in mind.
• Are they familiar with STR-specific challenges? Look for designers who understand the wear and tear of a rental property and can recommend durable, low-maintenance furnishings.
• Can they provide references or samples? A reliable designer should be able to share examples of past STR projects or testimonials from satisfied clients.
• What happens if you’re not satisfied with the final design? Understanding the revision policy helps avoid misunderstandings if the initial design doesn’t meet your expectations.

6. Review Contracts and Ensure Licensing

Before finalizing any agreement, carefully review the designer’s contract. This document should outline the scope of work, project timeline, costs, and payment schedule, as well as any policies on revisions and project changes. 

Additionally, confirm that the designer holds any necessary licenses or certifications to practice in your area, as some jurisdictions require specific qualifications.

Cost of Hiring an Airbnb Interior Designer

Airbnb interior design costs vary widely depending on the designer, the scope of the project, and the property’s location. 

Here’s an approximate range:

• Basic Consultations: $500–$1,000 for design advice or minor updates
• Full Design Packages: $1,000–$5,000, covering full room setups, furniture sourcing, and decor
• High-End Projects: $5,000–$10,000+, typically for larger properties or custom designs

Factors that affect cost include:

• Property size and number of rooms
• Scope of work (e.g., furniture sourcing, custom decor, renovation)
• Designer’s experience and rates, which can vary based on location and portfolio

Hiring a designer can be a worthwhile investment, as a well-designed Airbnb often sees increased bookings and can command higher nightly rates.

How to Avoid Costly Mistakes When Hiring an Airbnb Interior Designer

Designing an Airbnb is an investment, so it’s essential to avoid potential pitfalls. 

Here are some tips for a successful designer partnership:

• Request a per-project rate: Hourly rates can escalate costs quickly, so opting for a flat, per-project rate provides more predictable expenses and helps you manage your budget effectively.
• Vet designers thoroughly: Ask for client references and take a close look at their portfolio. Prioritize designers with experience in short-term rentals, as they’ll understand the unique needs of Airbnb properties.
• Assess their communication style: Effective, prompt communication is key. Designers who are responsive and clear can help prevent delays, keeping your project on track and within budget.
• Review previous work: Check for similar projects in their portfolio, ideally ones that match the style or location of your property. This gives you confidence in their aesthetic and ensures they’re familiar with your type of space.

Start Designing the Perfect Airbnb

Ready to bring your vision to life? Minoan is here to help Airbnb hosts like you find and purchase the best furnishings, amenities, and decor — all in one convenient place. 

With access to an extensive range of quality pieces at unbeatable prices, you can effortlessly create a welcoming space that captures your unique style and enhances the guest experience. 

Discover how Minoan can simplify your design journey — join Minoan at no cost today!