ABOUT US
Reimagining the way we shop through native retail
Crate and Barrel
Salt Mill
Williams Sonoma
Cookware Set
Phaidon Books
Cook Books
Our story
Minoan Founder Marc Hostovsky believes that the best product experiences don't happen on shelves or screens — they happen in real life. Drawing from his experience in retail at Jet.com and Walmart, Marc founded Minoan to facilitate meaningful connections between people and products through real-life experiences. After falling in love with a comfortable mattress, chef’s quality knives, and a chic portable speaker at an Airbnb in Upstate New York, Marc created a native retail platform that empowers hosts to curate inspired spaces for their guests. As Minoan expands, it aims to bridge screens with the present moment, enabling us to immerse ourselves fully in the places and things we love.
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What is native retail?
First, there was brick and mortar. Then came eCommerce. So, what's next in the world of shopping? At Minoan, we envision a retail landscape deeply rooted in experience. Picture discovering the perfect mattress at an Airbnb and getting a blissful night’s sleep. Being able to genuinely test products in real-world settings strengthens the bond between people and what they buy. By offering guests the chance to purchase these products in their natural habitats, Minoan cultivates a deeper connection with brands, ultimately ensuring their products reach more hands.
Anthropologie
Side Table
Our team
We're a team of retail geeks and technologists who are inspired by beautiful, well-curated spaces and obsessed with boutique hospitality experiences.
Our team comes from companies like Google, Uber, Walmart, and Zillow and our investors have backed companies like Etsy, Facebook, Warby Parker, and Harry's. We love dry humor, bad puns, going to conferences, meeting our members, and playing virtual games of Jeopardy.
